Graduate Diploma of Communication

2024 Deakin University Handbook

Year

2024 course information

Award granted Graduate Diploma of Communication
Deakin course codeA639
Faculty

Faculty of Arts and Education

CampusOffered at Burwood (Melbourne)
OnlineYes
Duration1 year full-time or part-time equivalent
Course Map - enrolment planning tool

This course map is for new students commencing from Trimester 1 2024

This course map is for new students commencing from Trimester 2 2024

This course map is for new students commencing from Trimester 3 2024

Course maps for commencement in previous years are available on the Course Maps webpage or please contact a Student Adviser in Student Central.

CRICOS course code084026F Burwood (Melbourne)
Australian Qualifications Framework (AQF) recognition

The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 8

Course sub-headings

Course overview

Take your career to new heights in an industry famed for its progression and pace. Advance your current skillset, expand your professional network and actively contribute to real industry challenges.

Looking for an adaptable communications qualification that will solidify your expertise and boost your employment opportunities?

With unprecedented advancement in technology and the increasing globalisation of business enterprises, strategic communication and critical thinking skills are a highly valued, modern-day commodity. Deakin’s Graduate Diploma of Communication gives you the specialist knowledge and skills to empower you to thrive in roles that influence and shape opinion.

Tailor your degree to your career goals – undertake intensive study in journalism, television production, public relations, digital media, or visual communication design, or explore cross-disciplinary study. Enjoy a flexible, supported and stimulating learning environment, while collaborating with like-minded students, including those already working in industry. Learn from experienced staff and experts in the field, who ensure our course content stays up to date with the latest technological advances, industry demands and market conditions.

Explore theoretical concepts and frameworks and learn how to apply them in a practical setting. With internship and work-integrated learning (WIL) opportunities available, you can enhance your employment capabilities while expanding your professional networks.

The Graduate Diploma of Communication is also an articulation pathway into the Master of Communication. Should you be interested in continuing your studies, you can apply for recognition of prior learning (RPL) upon successful completion of this course.

Whether you’re looking to upskill, change roles or challenge yourself in a new discipline, you will graduate a holistic and adaptable communications practitioner well-prepared for the inevitable industry advances, challenges, and opportunities yet to come.

Career opportunities

Now more than ever is a great time to be in the media and communications industry. From media agencies and newsrooms, to publications, community relations and government organisations, anywhere in the world – the career opportunities are vast.

Our Graduate Diploma of Communication can prepare you for roles such as:

  • public relations specialist
  • investigative journalist
  • corporate affairs director
  • media adviser
  • communications consultant
  • technical writer
  • visual designer
  • social media manager

For more information go to DeakinTALENT.

Participation requirements

Reasonable adjustments to participation and other course requirements will be made for students with a disability. More information available at Disability support services.

Mandatory student checks

Any unit which contains work integrated learning, a community placement or interaction with the community may require a police check, Working with Children Check or other check.

Alternative exits

Graduate Certificate of Communication (A539)

Fees and charges

Fees and charges vary depending on the type of fee place you hold, your course, your commencement year, the units you choose to study, and their study discipline or your study load.

Tuition fees increase at the beginning of each calendar year and all fees quoted are in Australian dollars ($AUD). Tuition fees do not include textbooks, computer equipment or software, other equipment or costs such as mandatory checks, travel and stationery.

Use the Fee estimator to see course and unit fees applicable to your course and type of place. For further information regarding tuition fees, other fees and charges, invoice due dates, withdrawal dates, payment methods visit our Current students website.

Course Learning Outcomes

Deakin Graduate Learning Outcomes

Course Learning Outcomes

Discipline-specific knowledge and capabilities

Apply specialist skills and knowledge of communication methods and concepts in professional and scholarly contexts.

Communication

Use advanced cognitive and technical skills to communicate ideas, arguments, and solutions to problems in a variety of modes across a range of professional and scholarly contexts.

Digital literacy

Make expert use of digital technologies to address a range of communication needs in professional contexts and for diverse audiences within and outside the communication industries.
Critical thinking Critically analyse and evaluate complex ideas in communication theory, and communicate conclusions in the context of professional decision-making and scholarship.

Problem solving

Use advanced cognitive skills in communication in identify, investigate, analyse, and synthesise complex information in the context of generating creative solutions to industry and scholarly problems.

Self-management

Employ autonomy, accountability and initiative when responding creatively to new situations in professional communication contexts.

Teamwork

Work and learn collaboratively in professional communication practice and in scholarly contexts, including exercising initiative and accountability as a team member.

Global citizenship

Critically reflect on communication-related issues in both domestic and global contexts, as a scholar and in professional practice, taking into consideration cultural and socio-economic diversity, social and environmental responsibility and the application of the highest ethical standards.

Approved by Faculty Board November 2022

Course rules

To qualify for the award of Graduate Diploma of Communication, students must successfully complete:

  • 8 credit points in Communication from the units listed below, plus
  • DAI001 Academic Integrity Module (0-credit-point compulsory unit)

Students are strongly encouraged to look at specific concentrations and patterns of unit choice that develop their professional communication skills and should seek advice to create the best combination available to them to achieve their specific course learning outcomes. Students seeking a single specialised study experience in one area should enrol instead in the named Graduate Diplomas. Students using the Graduate Diploma as a pathway into the Master of Communication are strongly advised to complete ACX701Communication Concepts as two of their 8 credit points of study.

Course structure

Core Units

ACC700Communication and Creative Arts Internship

ACC717Media Law and Ethics

ACF700Writing with the Camera

ACF705Documentary Production Practice

ACG702Digital Publishing

ACG703Design and Digital Skills

ACG706Web and Interactive Design

ACG708Design Thinking and Problem Solving

ACG709Strategic Branding and Design

ACI700Introduction to Digital Photography

ACX701Communication Concepts (2 credit points)

ALC701Social Media Collaboration

ALC702Making Sense of Communities Online

ALC703 Digital Curation in the Age of AI

ALC708Social Media Content Creation

ALJ714Journalism for Social Change

ALJ715Multimedia Storytelling

ALJ716Writing the News

ALJ721Global Journalism

ALJ722Investigative and Narrative Journalism

ALR700Public Relations Campaigns

ALR701Writing for Brands

ALR703Digital Brand Storytelling

ALR704Reputation Management: Crisis, Risk and Responsibility

ALR710Advanced Brand Communication

ALR718Public Relations, Activism and Social Change

ALR731Public Relations Theory and Practice

ALR733Advertising Theory and Practice

ALR782Public Affairs and Opinion Formation

ASM700Introduction to Sports Media

ASM701Sport Commentary

ACF701 Television Studio Production [No longer available for enrolment]

ACF702 Television Commercial Production [No longer available for enrolment]

ACF703 Fractured TV: Audiences, Formats, Technology and Regulation [No longer available for enrolment]

Work experience

Elective units may provide the opportunity for Work Integrated Learning experiences.

Other course information

Course duration

Course duration may be affected by delays in completing course requirements, such as accessing or completing work placements.

Further information

Student Central can help you with course planning, choosing the right units and explaining course rules and requirements.