Graduate Diploma of Visual Communication Design

2019 Deakin University Handbook

Note: You are seeing the 2019 view of this course information. These details may no longer be current.
Year

2019 course information

Award granted Graduate Diploma of Visual Communication Design
Duration

2 years part-time or equivalent

Deakin course codeA638
Approval statusThis course is approved by the University under the Higher Education Standards Framework.
Australian Qualifications Framework (AQF) recognition

The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 8.

Note: Offered to continuing students only.
Continuing students should contact their course advisor for further information.
Further course structure information can be found in the handbook archive.

Course sub-headings

Course overview

The Graduate Diploma in Visual Communication Design provides practical and theoretical skills in Visual Communication Design. This is achieved through a combination of study incorporating the contemporary thinking and techniques required for professional design practice. It explores design’s role as an agent of change and as a key link between creativity and innovation. It also addresses the social, cultural and ethical implications of design practice. The program delivers an in-depth study of new technology in design with an emphasis on typography, form and application. Historical and contemporary graphic design processes are explored within both local and international contexts.

The Graduate Diploma in Visual Communication Design encourages students to shape their ideas into practical and attractive propositions for users, customers and society as a whole. It offers a solid foundation for employment in communication design industry or continued study in the field.

Alternative exits

Graduate Certificate of Communication (A539)

Fees and charges

Fees and charges vary depending on your course, your fee category and the year you started. To find out about the fees and charges that apply to you, visit the Current students fees website.

Course Learning Outcomes

Deakin Graduate Learning Outcomes

Course Learning Outcomes

Discipline specific knowledge and capabilities

Demonstrate a specialised, developed knowledge of how to research, plan and produce design-based solutions to complex visual communication challenges. Advanced knowledge and skills for analysing communication design as applied in a local, national and international context.  

Communication

Demonstrate sophisticated and effective communication skills using visual media. Transmit ideas, analysis, findings and strategies through advanced written and oral presentation 

Digital literacy

Employ a range of specialist skills using industry standard design programs and other digital literacies to source, analyse, generate and disseminate design solutions to an advanced level. 

Critical thinking

Demonstrate advanced understanding of ethical and legal issues surrounding visual communication design.

Acquire advanced skills in the critical evaluation of contemporary design practices, design conversations and design issues and demonstrate application in own professional design practice.

Problem solving

Demonstrate the ability to analyse and evaluate information to inform professional design practice. Employ specialized knowledge, skills and creativity supported by research based theoretical underpinning to generate advanced design solutions to complex visual communication design briefs. 

Self-management

Demonstrate advanced initiative and autonomy in planning, decision-making and problem solving in the field of visual communication design.  

Teamwork

Demonstrate an ability to work and learn collaboratively, collegially and responsibly with a range of disciplines, clients and industry representatives.  

Global citizenship

Demonstrate a responsibility to and understanding and appreciation of global, economic and ethical influences on the practice of visual communication design.  

Approved by Faculty Board June 2014

 

Course rules

To qualify for the Graduate Diploma of Visual Communication Design, a student must successfully complete 8 credit points of compulsory core units and AAI018 Academic Integrity (0-credit-point compulsory unit)

Course structure

Year 2

ACA715Creative Enterprise Project

ACG708Design Thinking and Problem Solving

ACG709Strategic Branding and Design

ALR733Advertising Theory and Practice

Course structure

Year 1

ACG702Digital Publishing

ACG703Design and Digital Skills

ACG706Designing for Web Environments

ACI700Introduction to Digital Photography


Other course information

Course duration - additional information

Course duration may be affected by delays in completing course requirements, such as accessing or completing work placements.