The Bachelor of Communication (Digital Media) is a dynamic and versatile degree that produces graduates who have the skills and knowledge to adapt to shifting communication climates and proactively situate themselves within the broad field of Digital Media and Cultural Industries (incorporating film, television, digital media, marketing and advertising, and many other areas). Students will engage in critical analysis, creative application, and vocational-led study in units that involve the examination and creation of various virtual and non-virtual media texts.
Embedded within the degree is an in-depth exploration of themes such as social media and surveillance, advertising and consumerism, media genre and representation, issues of piracy and censorship, celebrity and media industry processes of planning and production, among many other workplace-relevant areas.
Course rules
To qualify for the award of Bachelor of Communication (Digital Media) a student must complete 24 credit points including:
15 credit points of compulsory core units
9 credit points of elective units from any discipline area
no more than 10 credit points at level 1
at least 14 credit points at level 2 and above
no more than 8 credit points taken outside the Faculty of Arts and Education