The faculty offers two units AIX160 Introduction to University Study and AIX117 Professional Writing for Work [No longer available for enrolment] which are specifically designed to ease the transition into university study. New students are encouraged to enrol in one or both of these units in their first year.
Course Learning Outcomes
Deakin Graduate Learning Outcomes
Course Learning Outcomes
Discipline-specific knowledge and capabilities
Employ communication theories and concepts to the practice of public relations to inform professional practice within government, civil and business organisations.
Communication
Effectively communicate analyses, findings and strategies in Public Relations to a range of audiences using written, digital and oral formats.
Digital literacy
Use digital communication technologies to research and strategically engage with audiences and stakeholders.
Critical thinking
Analyse and critically evaluate theoretical approaches to Public Relations practice and issues including the need to understand current social and legal norms, policies and practices, in the local, national and global context.
Problem solving
Employ initiative and creativity in conjunction with accepted evidence-based communication methods to generate innovative approaches and solutions to complex, real world issues within the professional Public Relations environment.
Self-management
Exhibit autonomy, responsibility, accountability and a commitment to learning and skills development in a professional context.
Teamwork
Work and learn collaboratively with real world (external) clients and others from different disciplines and backgrounds to build effective relationships and achieve communication goals.
Global citizenship
Demonstrate communication strategies that are respectful and inclusive of cultural and socio-economic diversity, social and environmental responsibility and the application of ethical standards.
ADV201 Web Design and Interactivity [No longer available for enrolment, replacement unit ALJ218]
ACC303 Communication Research Practices [No longer available for enrolment, replacement unit ALM216]
ALJ324 Journalism in Society [No longer available for enrolment, replacement unit ALJ222]
Electives
Complete six electives, of which at least two must be 2nd or 3rd level
We suggest students complete at least 4 credit points in a subject area different to their degree, preferably a linked sequence of study in the same area. This choice can include units from any degree in the University but is best chosen from the subject areas in the Bachelor of Arts. We also recommend students complete at least two more credit points from the course electives listed.
Fees and charges
Fees and charges vary depending on the type of fee place you hold, your course, your commencement year, the units you choose to study, and their study discipline or your study load.
Tuition fees increase at the beginning of each calendar year and all fees quoted are in Australian dollars ($AUD). Tuition fees do not include textbooks, computer equipment or software, other equipment or costs such as mandatory checks, travel and stationery.
For further information regarding tuition fees, other fees and charges, invoice due dates, withdrawal dates, payment methods visit our Current students website.