Bachelor of Business Analytics

Course summary for local students

Year

2026 course information

Award granted Bachelor of Business Analytics
CampusOffered at Burwood (Melbourne), Online
Length3 years full-time or part-time equivalent
CSP annual fee (indicative) - commencing 2026$10,425 for 1 yr full-time - Commonwealth Supported Place (CSP)
LevelUndergraduate
VTAC codes

1400514211 - Burwood (Melbourne), Commonwealth Supported Place (HECS)
1400614211 - Online, Commonwealth Supported Place (HECS)

CRICOS code098469G Burwood (Melbourne)
Deakin course code M340
Australian Qualifications Framework (AQF) recognition

The award conferred upon completion is recognised in the Australian Qualifications Framework at Level 7

Course sub-headings

Course overview

Launch a career in the booming world of business insights with Deakin's Bachelor of Business Analytics. With hands-on experience in projects, you will become a confident business analytics translator, capable of unlocking innovative solutions for businesses using data insights.

In Victoria's longest running specialised business analytics course, you will learn practical commercial skills to interpret data and information, developing solutions that drive business performance.  Practice with the analysis tools used by professionals and gain industry experience translating insights into impact. The strategic input of industry partners, including IBM, Deloitte and PwC, keeps course content current and industry-relevant, ensuring you graduate with a degree built for the needs of business, today and in the future.

Ready to lead critical business decisions with data-driven insights?

Explore how organisations structure information and use technology to enhance processes, products and services, using cutting-edge data management and analytics tools.

Study Deakin's Bachelor of Business Analytics and develop critical thinking and analysis skills through topics like:

  • artificial intelligence
  • business intelligence and data warehousing
  • data analysis
  • information architecture
  • information security and governance
  • planning commercial systems
  • processes and workflows
  • professional and business ethics
  • project management.

Learn to find meaning and extract value from data by applying creativity to real-world problems. We will equip you with data analysis skills and teach you how to apply problem-solving and creative thinking to the needs of business, science and society.

 
Grow your professional network before you graduate and gain valuable experience with work-integrated learning opportunities, including community-based volunteering, team projects and business internships. Plus, our world-class business analytics program is taught by teachers who are active professionals, giving you access to current knowledge in the field.

Professional recognition

Deakin Business School holds the prestigious and globally recognised AACSB and EQUIS accreditations, which attest to quality, academic and professional excellence, ongoing improvement, innovation and graduate employability.

Completion of the Bachelor of Business Analytics and associated double degree courses grants eligibility for entry as a professional member of the Australian Computer Society (ACS).

Fees and charges

The tuition fees you pay will depend on the units you choose, as each unit has its own cost. The 'Estimated tuition fee' is provided as a guide only and represents the typical first-year tuition fees for students enrolled in this course. The cost will vary depending on the units you choose, your study load, the time it takes to complete your course and any approved Recognition of prior learning you have.

Each unit you enrol in has a credit point value. The 'Estimated tuition fee' is calculated by adding together 8 credit points of a typical combination of units for this course. Eight credit points is used as it represents a typical full-time enrolment load for a year. You can find the credit point value of each unit under the Unit Description by searching for the unit in the handbook.

Learn more about fees and available payment options on our Current students fees website or estimate your tuition fees.

Career opportunities

As a business data analyst, you will play a key role in helping organisations drive real impact from analytics. With a projected 12.9% increase in business and systems analyst roles in Australia by 2026, and Deakin ranked #1 Victorian university for graduate employment, your future in data analytics starts here.

As a Deakin graduate, you will have the business mindset and practical experience needed to meet this demand. You’ll be set up for success in a variety of roles including:

  • artificial intelligence specialist
  • big data engineer
  • business analytics translator
  • business analyst
  • business intelligence specialist
  • computer system analyst
  • data analyst
  • digital transformation consultant
  • information analyst
  • information manager/officer
  • market analyst
  • predictive modeller
  • social media analyst.

*Employment projections, Labour Market Insights, National Skills Commission, Australian Government

Course learning outcomes

Deakin Graduate Learning Outcomes Course Learning Outcomes
Discipline-specific knowledge and capabilities Develop and apply broad and coherent knowledge of the foundation theories, concepts and practice of business analytics within an organisation or social settings.
Communication Communicate ideas and concepts, with consideration to impacts and outcomes, to specialist and non-specialist audiences (using appropriate tools, technologies and techniques).
Digital literacy Use appropriate business analytics technologies to source, evaluate and analyse information relevant to organisational or social settings.
Critical thinking Apply critical and creative thinking skills in a variety of business analytics settings.
Problem solving Identify and model problems and articulate broad business analytics solutions related to authentic situations in organisational or social settings.
Self-management Demonstrate intellectual independence and reflect on self-performance to identify and plan future professional development.
Teamwork Work collaboratively in diverse teams to produce and share business analytics solutions to problems in organisational or social settings.
Global citizenship Apply ethical frameworks and principles in the development and deployment of business analytics solutions to meet stakeholder needs.

Course rules

To complete the Bachelor of Business Analytics, you must pass 24 credit points. This includes:

  • DAI001 Academic Integrity and Respect at Deakin (0-credit-point compulsory unit) in your first study period
  • 15 credit points of core units
  • 1 credit point of Work Integrated Learning (WIL) course elective units
  • 8 credit points of open elective units
  • a maximum of 10 credit points at level 1
  • a minimum of 6 credit points at level 3.

Most units are equal to one credit point. As a full-time student you will study four credit points per trimester and usually undertake two trimesters per year.

All students are required to meet the University's academic progress and conduct requirements.

Minors

All students in the Bachelor of Business Analytics have the option to complete a minor sequence chosen from the following:

Course structure

Compulsory 0-credit point module

To be completed in the first trimester of study.

DAI001Academic Integrity and Respect at Deakin

Core units

MIS171Business Analytics

MIS140Introduction to Machine Learning for Business

MIS201Digital Business Analysis

MIS202Managing Data and Information

MIS211Cyber Security and Governance

MIS231Professional Ethics in the Digital Age

MIS271Business Intelligence and Data Warehousing

MIS272Predictive Analytics

MIS275Decision Analytics

MIS362Social Media Analytics and Data Driven Innovation

MIS313Strategic Supply Chain Management

MIS384Marketing Analytics

MIS398Project Management

MIS373Artificial Intelligence for Business

MIT399/MIS399Applied Business Project (*Capstone)

plus one unit of Work Integrated Learning chosen from:

MWL305Business for Social Impact

MWL316Consultancy Experience

MWL317Entrepreneurship Experience

MWL318Internship

MWL319International Consultancy Experience

or an approved international learning experience (study program, student exchange, overseas short course)

*MIT coded unit denotes Study Tour option

Open electives

Plus eight credit points of open elective units
which may include a 4 credit point minor selected from the specified minor list.

Admission criteria

Selection is based on a holistic consideration of your academic merit, work experience, likelihood of success, availability of places, participation requirements, regulatory requirements, and individual circumstances. You will need to meet the minimum academic and English language proficiency requirements to be considered for selection, but this does not guarantee admission.

A combination of qualifications and experience may be deemed equivalent to minimum academic requirements.

If you don't meet the academic entry requirements as outlined in the tabs below, or haven't completed Year 12, or don't hold any relevant qualifications, the STAT (Skills for Tertiary Admissions Test) Multiple Choice (MC) may be an option for you to meet course entry requirements.

Academic requirements

Academic requirements - Current or recent secondary education

If you're currently studying Year 12, or completed Year 12 in the last two years, you will need to meet all the following criteria to be considered for admission to this degree:

Year 12 prerequisite subjects

  • Units 3 and 4: a study score of at least 25 in English EAL (English as an Additional Language) or at least 20 in English other than EAL

ATAR

  • Senior Secondary Certificate of Education with an unadjusted ATAR of at least 50 or equivalent

Academic requirements - Higher education study

If you have undertaken higher education studies after secondary schooling, you will need to meet all the following criteria to be considered for admission to this degree:

  • successful completion of at least two credit points in an equivalent (AQF Level 7) bachelor degree.

Academic requirements - VET study

If you have undertaken any Vocational Education and Training (VET) study after secondary school, you will need to meet at least one of following criteria to be considered for admission to this degree:

  • completion of a certificate IV or higher in a related discipline
  • completion of a diploma or higher in any discipline
  • at least 50% completion of a diploma or higher in a related discipline

Academic requirements - Work and life experience

If you finished Year 12 more than three years ago, or did not finish Year 12, and haven’t undertaken any further study, you may be considered for admission to this degree based on your work, volunteer and/or life experience.

Submit a cover letter outlining your motivation to study, previous education and employment history, and how this course can assist your career aspirations or progression. Think of it as a job application cover letter – it should be relevant and demonstrate your commitment and interest in this course or study area.

English language proficiency requirements

To meet the English language proficiency requirements of this course, you will need to demonstrate at least one of the following:

  • Victorian Certificate of Education (VCE) English Units 3 and 4: Study score of 25 in English as an Additional Language (EAL) or 20 in any other English
  • IELTS overall score of 6.0 (with no band score less than 6.0) or equivalent
  • other evidence of English language proficiency (learn more about other ways to satisfy the requirements)

Admissions information

Learn more about Deakin courses and how we compare to other universities when it comes to the quality of our teaching and learning. We're also committed to admissions transparency. Read about our first intake of 2026 students (PDF, 879KB) – their average ATARs, whether they had any previous higher education experience and more.

Not sure if you can get into Deakin? Discover the different entry pathways we offer and study options available to you, no matter your ATAR or education history.

Credit for prior learning - general

The University aims to provide students with as much credit as possible for approved prior study or informal learning which exceeds the normal entrance requirements for the course and is within the constraints of the course regulations. Students are required to complete a minimum of one-third of the course at Deakin University, or four credit points, whichever is the greater. In the case of certificates, including graduate certificates, a minimum of two credit points within the course must be completed at Deakin.

You can also refer to the Recognition of prior learning System which outlines the credit that may be granted towards a Deakin University degree and how to apply for credit.

Course duration

Course duration

You may be able to study available units in the optional third trimester to fast-track your degree, however your course duration may be extended if there are delays in meeting course requirements, such as completing a placement.

Workload

You can expect to participate in a range of teaching activities each week. This could include lectures, seminars, online interactions, or professional experiences for Work Integrated Learning (WIL) units. You can refer to the individual unit details in the course structure for more information. You will also need to study and complete assessment tasks in your own time.

Work experience

This course provides students the opportunity to complete one or more work integrated learning units.

Explore Business and Law WIL opportunities.

International Students:

This course includes Work Integrated Learning (WIL) formally registered as part of the course on the CRICOS register. The total work integrated learning hours will differ depending on the WIL unit you choose. For more information about WIL hours, please check the unit information in the handbook or the unit guide.

For information about how WIL units may impact student visa holder work rights, please visit Home Affairs. See 8105 Work limitation.

Participation requirements

Units in this course may have participation requirements that include compulsory placements, work-based training, community-based learning or collaborative research training arrangements.

Mandatory student checks

Units which contain work integrated learning, a community placement or interaction with the community may require a police check, working with children check or other check. These requirements will be detailed in unit guides upon enrolment.

Selection adjustment

Subject adjustment

A study score of 30 in Maths: Mathematical Methods or Maths: Specialist Mathematics equals 3 aggregate points per study. A study score of 30 in any Business, English other than EAL, any Information Technology or Maths: Further Mathematics equals 2 aggregate points per study. Overall maximum of 12 points.

Access and equity

Equity schemes and scholarships, formerly known as Special Entry Access Schemes (SEAS), enable Deakin to consider any disadvantaged circumstances you may have experienced and how these have impacted your studies. Equity schemes help us identify whether you are from an under-represented group when making selection decisions for certain courses. It's important to note that participation in an equity scheme does not exempt you from meeting the standard course entry requirements. Learn more about Deakin's equity schemes and scholarships.